The Love Island impact: Gross sales of songs by Irish artists on the present surge

The Love Island impact: Gross sales of songs by Irish artists on the present surge


The Irish artists whose music has been included on episodes of Love Island’s 2021 sequence have skilled important uplifts in gross sales, can reveal.
Love Island followers’ ears have been ‘coupling up’ with music that they’ve heard on the hit actuality present, with eight homegrown acts seeing their gross sales surge because of their newfound publicity to a brand new listener base.
Songs that characteristic Love Island vary from dance anthems that soundtrack high-energy events, video games and contestant intro sequences to emotional, acoustic tracks that set the tone for heart-wrenching scenes corresponding to eliminations and break-ups.
MORE: The largest Irish Homegrown songs and albums launched in 2021 to this point

Eire’s status for creating unimaginable dance, trance and home DJs and producers is on full show within the tune choice for the Virgin Media One programme, with fashionable ballads from Irish rising stars additionally making the reduce for these extra touching moments.
Famend Dublin DJ John Gibbons’ single Let Me Love You (with Franklin) was featured within the first episode on the finish of June, and chart gross sales for the tune have gone up 160% since transmission. A observe from fellow Dubliner, rising producer Daniel Blume, additionally appeared within the sequence opener. Rapture, his collaboration with Brazil’s Alok, jumped 25% week-on-week.
Dermot Kennedy’s cowl of Kanye West’s Heartless was performed through the second episode, leading to a 92% enhance in downloads and streams. Kodaline’s group up with Sigala All For Love was performed throughout Episode 8, giving it an uplift of 104%.
MORE: Eire’s Official Prime 50 largest songs of 2021 to this point

Drogheda’s Matthew Nolan – who has since gone onto win Little Combine: The Search as a part of group Since September – had his solo tune Do not Cry Over Me utilised on the present, leading to an 83% uplift because it aired.
Chart-topping artist Gavin James is greatest recognized for his emotional, heartstring-tugging ballads, however it was his collaboration with British/Australian dance duo Kalidoscopes that was playlisted on the sequence; All For You loved a 26% enhance after transmission.
Lastly, Northern Irish one to observe JC Stewart noticed the gross sales of newest single Chilly improve 43% after it was used, and gross sales of digital artist Jay Pryor’s 2019 single By Now leaped 300% the week following its Love Island inclusion.


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